{"id":3988,"date":"2022-07-25T17:30:00","date_gmt":"2022-07-25T10:30:00","guid":{"rendered":"https:\/\/newdaymedia.com.vn\/2022\/07\/25\/meme-marketing-nghe-thuat-lan-toa-thong-diep-qua-tieng-cuoi\/"},"modified":"2026-05-23T18:09:52","modified_gmt":"2026-05-23T11:09:52","slug":"meme-marketing-nghe-thuat-lan-toa-thong-diep-qua-tieng-cuoi","status":"publish","type":"post","link":"https:\/\/newdaymedia.com.vn\/en\/meme-marketing-nghe-thuat-lan-toa-thong-diep-qua-tieng-cuoi\/","title":{"rendered":"Meme Marketing – Ngh\u1ec7 thu\u1eadt lan t\u1ecfa th\u00f4ng \u0111i\u1ec7p qua ti\u1ebfng c\u01b0\u1eddi"},"content":{"rendered":"
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C\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i trong nh\u1eefng n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y, nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c ti\u1ebfp th\u1ecb lan truy\u1ec1n c\u0169ng d\u1ea7n c\u00f3 s\u1ef1 chuy\u1ec3n bi\u1ebfn \u0111\u1ec3 th\u00edch nghi t\u1ed1t h\u01a1n v\u1edbi b\u1ed1i c\u1ea3nh cu\u1ed9c s\u1ed1ng hi\u1ec7n t\u1ea1i. V\u00e0 Meme Marketing ch\u00ednh l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u1ea1i di\u1ec7n cho s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a th\u1eddi \u0111\u1ea1i s\u1ed1.<\/span><\/span><\/span><\/span><\/p>\n

C\u00f3 th\u1ec3 n\u00f3i, marketing b\u1eb1ng meme l\u00e0 m\u1ed9t nh\u00e1nh nh\u1ecf h\u01a1n c\u1ee7a viral marketing v\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a meme trong marketing \u0111\u00e3 \u0111\u01b0\u1ee3c th\u01b0\u01a1ng m\u1ea1i ho\u00e1 ch\u1ee9 kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 mua vui. V\u1edbi \u0111\u1eb7c t\u00ednh d\u1ec5 lan t\u1ecfa trong c\u1ed9ng \u0111\u1ed3ng ng\u01b0\u1eddi d\u00f9ng, Meme Marketing l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c k\u1ebft n\u1ed1i v\u00e0 t\u0103ng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u01a1n gi\u1ea3n m\u00e0 kh\u00f4ng k\u00e9m ph\u1ea7n th\u00fa v\u1ecb.<\/span><\/span><\/span><\/span><\/p>\n

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M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Brainrules n\u00f3i r\u1eb1ng b\u1ed9 n\u00e3o con ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng ch\u1ec9 gi\u1eef l\u1ea1i 10% th\u00f4ng tin \u1edf \u0111\u1ecbnh d\u1ea1ng v\u0103n b\u1ea3n nh\u01b0ng s\u1ebd ghi nh\u1edb \u00edt nh\u1ea5t 65% n\u1ebfu n\u00f3 \u1edf \u0111\u1ecbnh d\u1ea1ng h\u00ecnh \u1ea3nh. <\/span><\/span><\/span><\/span><\/span><\/span>\u0110\u1ed3 h\u1ecda truy\u1ec1n th\u1ed1ng thu h\u00fat 5% t\u01b0\u01a1ng t\u00e1c trong khi meme c\u00f3 th\u1ec3 mang l\u1ea1i l\u01b0\u1ee3t ti\u1ebfp c\u1eadn cao h\u01a1n 10 l\u1ea7n v\u1edbi 60% t\u01b0\u01a1ng t\u00e1c t\u1ef1 nhi\u00ean tr\u00ean c\u00e1c k\u00eanh social media (The Nyu Dispatch, 2020).<\/span><\/span><\/span> T\u1ef7 l\u1ec7 nh\u1ea5p (CTR) c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch meme cao h\u01a1n 14% so v\u1edbi email marketing (Forbes).<\/span><\/span><\/span><\/span><\/p>\n

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T\u1eeb nh\u1eefng con s\u1ed1 \u201cbi\u1ebft n\u00f3i\u201d tr\u00ean, c\u00f3 th\u1ec3 n\u00f3i meme l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 hi\u1ec7n c\u00f3. \u0110a ph\u1ea7n ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 s\u1edf th\u00edch xem meme nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c \u0111\u1ec3 gi\u1ea3i tr\u00ed h\u00e0ng ng\u00e0y. N\u1eafm b\u1eaft \u0111i\u1ec1u n\u00e0y, c\u00e1c marketers \u0111\u00e3 nh\u1eadn th\u1ea5y nh\u1eefng ti\u1ec1m n\u0103ng m\u00e0 Meme Marketing c\u00f3 th\u1ec3 \u0111em l\u1ea1i cho th\u01b0\u01a1ng hi\u1ec7u khi \u0111\u01b0\u1ee3c th\u1ef1c thi \u0111\u00fang c\u00e1ch. <\/span><\/span><\/span>Nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 nhanh ch\u00f3ng \u00e1p d\u1ee5ng Meme Marketing tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng v\u00e0 g\u1eb7t h\u00e1i th\u00e0nh c\u00f4ng. C\u00f9ng \u0111i\u1ec3m qua nh\u1eefng s\u00e1ng t\u1ea1o c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong h\u00ecnh th\u1ee9c marketing th\u00fa v\u1ecb n\u00e0y<\/span><\/span><\/span>:<\/span><\/span><\/span><\/span><\/span><\/p>\n

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H\u00e3y \u0111\u01b0a ngay meme marketing v\u00e0o k\u1ebf ho\u1ea1ch marketing c\u1ee7a doanh nghi\u1ec7p, g<\/span><\/span><\/span>i\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ghi nh\u1edb th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 nhanh ch\u00f3ng nh\u1ea5t.<\/span><\/span><\/span><\/span><\/p>\n

\u0110\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft h\u01a1n v\u1ec1 d\u1ecbch v\u1ee5 PR & Marketing<\/a>, qu\u00fd \u0111\u1ed1i t\u00e1c\/kh\u00e1ch h\u00e0ng vui l\u00f2ng li\u00ean h\u1ec7 v\u1edbi Newday Media<\/strong> theo s\u1ed1 \u0111i\u1ec7n tho\u1ea1i: 0904.033.333\/ 0962.577.770 ho\u1eb7c \u0111\u1ec3 l\u1ea1i th\u00f4ng tin t\u1ea1i \u0111\u00e2y<\/strong><\/a>.<\/p>\n

C\u00f3 th\u1ec3 b\u1ea1n quan t\u00e2m: <\/span><\/p>\n

Visual Advertising \u2013 Ngh\u1ec7 thu\u1eadt k\u1ec3 chuy\u1ec7n hi\u1ec7u qu\u1ea3 b\u1eb1ng h\u00ecnh \u1ea3nh<\/a><\/span><\/strong><\/p>\n

5 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh 1 video tr\u1edf n\u00ean “viral”<\/span><\/a><\/strong><\/p>\n

KHI NH\u1eeeNG T\u1eacP \u0110O\u00c0N L\u1edaN T\u1eacP TRUNG \u0110\u1ea6U T\u01af VIDEO MARKETING<\/a><\/strong><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

C\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i trong nh\u1eefng n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y, nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c ti\u1ebfp th\u1ecb lan truy\u1ec1n c\u0169ng d\u1ea7n c\u00f3 s\u1ef1 chuy\u1ec3n bi\u1ebfn \u0111\u1ec3 th\u00edch nghi t\u1ed1t h\u01a1n v\u1edbi b\u1ed1i c\u1ea3nh cu\u1ed9c s\u1ed1ng hi\u1ec7n t\u1ea1i. V\u00e0 Meme Marketing ch\u00ednh l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u1ea1i di\u1ec7n cho s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a th\u1eddi \u0111\u1ea1i s\u1ed1.<\/p>","protected":false},"author":1,"featured_media":3989,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/3988","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3988"}],"version-history":[{"count":1,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/3988\/revisions"}],"predecessor-version":[{"id":11501,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/3988\/revisions\/11501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media\/3989"}],"wp:attachment":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}