{"id":10425,"date":"2025-09-25T14:26:54","date_gmt":"2025-09-25T07:26:54","guid":{"rendered":"https:\/\/newdaymedia.com.vn\/?p=9698"},"modified":"2026-05-22T11:22:29","modified_gmt":"2026-05-22T04:22:29","slug":"marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight","status":"publish","type":"post","link":"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/","title":{"rendered":"Marketing cu\u1ed1i n\u0103m 2025: B\u1ee9t ph\u00e1 doanh thu nh\u1edd Data &#038; Insight\u00a0"},"content":{"rendered":"<p  style=\"text-align: justify;\">Nh\u1eefng th\u00e1ng cu\u1ed1i n\u0103m 2025, v\u1edbi b\u1ed1i c\u1ea3nh c\u1ea1nh tranh gay g\u1eaft, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n chuy\u1ec3n \u0111\u1ed5i t\u1eeb marketing truy\u1ec1n th\u1ed1ng sang chi\u1ebfn l\u01b0\u1ee3c l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. Thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m, vi\u1ec7c th\u1ea5u hi\u1ec3u v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00f4ng qua data v\u00e0 insight l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 b\u1ee9t ph\u00e1 doanh thu. Xu h\u01b0\u1edbng marketing n\u1ed5i b\u1eadt bao g\u1ed3m c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m, marketing tr\u1ea3i nghi\u1ec7m, v\u00e0 Shoppertainment (mua s\u1eafm k\u1ebft h\u1ee3p gi\u1ea3i tr\u00ed) qua video ng\u1eafn v\u00e0 livestream.<\/p>\n<p  style=\"text-align: justify;\">\u00c1p d\u1ee5ng nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y s\u1ebd gi\u00fap doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 t\u0103ng doanh s\u1ed1 m\u00e0 c\u00f2n x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c l\u00f2ng tin v\u00e0 s\u1ef1 trung th\u00e0nh b\u1ec1n v\u1eefng t\u1eeb kh\u00e1ch h\u00e0ng. \u0110\u1ec3 n\u1eafm b\u1eaft c\u00e1c xu h\u01b0\u1edbng n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o b\u00e0i vi\u1ebft chuy\u00ean s\u00e2u c\u1ee7a <a href=\"https:\/\/newdaymedia.com.vn\/\">Newday Media<\/a> v\u1ec1 c\u00e1c gi\u1ea3i ph\u00e1p marketing \u0111\u1ed9t ph\u00e1 cu\u1ed1i n\u0103m.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-flat ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/#Giai_phap_marketing_truoc_bien_dong_kinh_te_vi_mo\" >Gi\u1ea3i ph\u00e1p marketing tr\u01b0\u1edbc bi\u1ebfn \u0111\u1ed9ng kinh t\u1ebf v\u0129 m\u00f4<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/#Thau_hieu_xu_huong_%E2%80%9CChi_tieu_cho_trai_nghiem%E2%80%9D\" >Th\u1ea5u hi\u1ec3u xu h\u01b0\u1edbng &#8220;Chi ti\u00eau cho tr\u1ea3i nghi\u1ec7m&#8221;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/#Bung_no_thuong_mai_dien_tu_cuoi_nam_2025\" >B\u00f9ng n\u1ed5 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cu\u1ed1i n\u0103m 2025<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/#Le_hoi_cuoi_nam_va_xu_huong_mua_sam\" >L\u1ec5 h\u1ed9i cu\u1ed1i n\u0103m v\u00e0 xu h\u01b0\u1edbng mua s\u1eafm<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-cuoi-nam-2025-but-pha-doanh-thu-nho-data-insight\/#Nam_bat_Insight_de_toi_uu_hoa_chien_dich_cuoi_nam\" >N\u1eafm b\u1eaft Insight \u0111\u1ec3 t\u1ed1i \u01b0u ho\u00e1 chi\u1ebfn d\u1ecbch cu\u1ed1i n\u0103m<\/a><\/li><\/ul><\/nav><\/div>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Giai_phap_marketing_truoc_bien_dong_kinh_te_vi_mo\"><\/span><strong><span  style=\"font-size: 100%; color: #333333;\">Gi\u1ea3i ph\u00e1p marketing tr\u01b0\u1edbc bi\u1ebfn \u0111\u1ed9ng kinh t\u1ebf v\u0129 m\u00f4<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p  style=\"text-align: justify;\">D\u1eef li\u1ec7u m\u1edbi nh\u1ea5t t\u1eeb B\u00e1o c\u00e1o c\u1ee7a <a href=\"https:\/\/av.sc.com\/vn\/en\/content\/docs\/vn-en-sc-forecasts-positive-growth-for-vietnam-s-economy-in-twenty-five.pdf\">Standard Chartered<\/a> cho th\u1ea5y t\u0103ng tr\u01b0\u1edfng GDP c\u1ee7a Vi\u1ec7t Nam n\u0103m 2025 c\u00f3 th\u1ec3 ch\u1eadm l\u1ea1i, \u0111\u1eb7c bi\u1ec7t trong n\u1eeda cu\u1ed1i n\u0103m. C\u1ee5 th\u1ec3, GDP d\u1ef1 ki\u1ebfn ch\u1ec9 t\u0103ng 4,9% trong n\u1eeda cu\u1ed1i n\u0103m, th\u1ea5p h\u01a1n \u0111\u00e1ng k\u1ec3 so v\u1edbi 7,5% c\u1ee7a n\u1eeda \u0111\u1ea7u n\u0103m. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng th\u1eadn tr\u1ecdng h\u01a1n trong chi ti\u00eau khi b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n cu\u1ed1i n\u0103m, khi n\u1ec1n kinh t\u1ebf c\u00f3 d\u1ea5u hi\u1ec7u ch\u1eefng l\u1ea1i.<\/p>\n<p  style=\"text-align: justify;\">Doanh nghi\u1ec7p c\u1ea7n chuy\u1ec3n h\u01b0\u1edbng t\u1eeb c\u00e1c chi\u1ebfn d\u1ecbch t\u0103ng tr\u01b0\u1edfng n\u00f3ng sang chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. Thay v\u00ec ch\u1ec9 ch\u1ea1y khuy\u1ebfn m\u00e3i &#8220;kh\u1ee7ng&#8221; kh\u00f4ng hi\u1ec7u qu\u1ea3, h\u00e3y t\u1eadp trung v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p b\u1ec1n v\u1eefng h\u01a1n:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\">T\u0103ng c\u01b0\u1eddng gi\u00e1 tr\u1ecb c\u1ea3m nh\u1eadn: X\u00e2y d\u1ef1ng c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd, nh\u1ea5n m\u1ea1nh ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y &#8220;\u0111\u00e1ng ti\u1ec1n&#8221; khi chi ti\u00eau.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft: Ph\u00e1t tri\u1ec3n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u00edch \u0111i\u1ec3m, \u01b0u \u0111\u00e3i \u0111\u1ed9c quy\u1ec1n \u0111\u1ec3 khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng quay l\u1ea1i mua s\u1eafm.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\">T\u1ed1i \u01b0u k\u00eanh qu\u1ea3ng c\u00e1o: Ph\u00e2n b\u1ed5 ng\u00e2n s\u00e1ch v\u00e0o c\u00e1c k\u00eanh digital hi\u1ec7u qu\u1ea3, nh\u1eafm m\u1ee5c ti\u00eau ch\u00ednh x\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng, tr\u00e1nh l\u00e3ng ph\u00ed.<\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\">T\u1ea1o ra c\u00e1c g\u00f3i s\u1ea3n ph\u1ea9m ti\u1ebft ki\u1ec7m: G\u00f3i combo ho\u1eb7c s\u1ea3n ph\u1ea9m mini size \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi ng\u00e2n s\u00e1ch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Thau_hieu_xu_huong_%E2%80%9CChi_tieu_cho_trai_nghiem%E2%80%9D\"><\/span><strong>Th\u1ea5u hi\u1ec3u xu h\u01b0\u1edbng &#8220;Chi ti\u00eau cho tr\u1ea3i nghi\u1ec7m&#8221;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p  style=\"text-align: justify;\">M\u1ed9t \u0111i\u1ec3m s\u00e1ng trong h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t l\u00e0 h\u1ecd s\u1eb5n s\u00e0ng chi m\u1ea1nh tay cho nh\u1eefng tr\u1ea3i nghi\u1ec7m mang l\u1ea1i gi\u00e1 tr\u1ecb c\u00e1 nh\u00e2n, bao g\u1ed3m du l\u1ecbch, ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe v\u00e0 gi\u00e1o d\u1ee5c. Theo b\u00e1o <a href=\"https:\/\/xaydungchinhsach.chinhphu.vn\/kinh-te-viet-nam-2025-nam-bat-xu-huong-tan-dung-thoi-co-lam-moi-dong-luc-tieu-dung-thuc-day-tang-truong-119250618164734299.htm\">\u0110i\u1ec7n t\u1eed ch\u00ednh ph\u1ee7<\/a> \u0111\u01b0a tin, chi ti\u00eau c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t khi ra n\u01b0\u1edbc ngo\u00e0i cao g\u1ea5p 3,4 l\u1ea7n so v\u1edbi kh\u00e1ch qu\u1ed1c t\u1ebf \u0111\u1ebfn Vi\u1ec7t Nam. \u0110i\u1ec1u n\u00e0y ph\u1ea3n \u00e1nh s\u1ef1 thay \u0111\u1ed5i trong h\u1ec7 gi\u00e1 tr\u1ecb, khi ch\u1ea5t l\u01b0\u1ee3ng cu\u1ed9c s\u1ed1ng v\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ea3n th\u00e2n \u0111\u01b0\u1ee3c \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/media-cdn-v2.laodong.vn\/Storage\/NewsPortal\/2022\/7\/28\/1073926\/Du-Lich-Hoi-An.jpeg\" alt=\"Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch, tr\u1ea3i nghi\u1ec7m v\u1eabn \u0111ang \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng quan t\u00e2m v\u00e0 chi tr\u1ea3 m\u1ea1nh tay\" width=\"800\" height=\"554\" \/><\/p>\n<p  style=\"text-align: center;\"><em>Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng du l\u1ecbch, tr\u1ea3i nghi\u1ec7m v\u1eabn \u0111ang \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng quan t\u00e2m v\u00e0 chi tr\u1ea3 m\u1ea1nh tay<\/em><\/p>\n<p  style=\"text-align: justify;\">C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n t\u1eadn d\u1ee5ng xu h\u01b0\u1edbng n\u00e0y \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch h\u01b0\u1edbng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m thay v\u00ec ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 s\u1ea3n ph\u1ea9m.<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\">Bi\u1ebfn s\u1ea3n ph\u1ea9m th\u00e0nh tr\u1ea3i nghi\u1ec7m: N\u1ebfu b\u1ea1n kinh doanh spa, h\u00e3y b\u00e1n g\u00f3i li\u1ec7u tr\u00ecnh &#8220;Tr\u1ea3i nghi\u1ec7m th\u01b0 gi\u00e3n tuy\u1ec7t \u0111\u1ed1i&#8221; thay v\u00ec ch\u1ec9 b\u00e1n &#8220;li\u1ec7u tr\u00ecnh massage&#8221;. N\u1ebfu b\u1ea1n b\u00e1n kh\u00f3a h\u1ecdc, h\u00e3y qu\u1ea3ng b\u00e1 &#8220;Tr\u1ea3i nghi\u1ec7m h\u1ecdc t\u1eadp c\u00e1 nh\u00e2n h\u00f3a&#8221; thay v\u00ec ch\u1ec9 l\u00e0 &#8220;kh\u00f3a h\u1ecdc online&#8221;.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">K\u1ebft h\u1ee3p marketing tr\u1ea3i nghi\u1ec7m: T\u1ed5 ch\u1ee9c c\u00e1c workshop, s\u1ef1 ki\u1ec7n, pop-up store cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c, tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m tr\u1ef1c ti\u1ebfp.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\">H\u1ee3p t\u00e1c v\u1edbi c\u00e1c ng\u00e0nh h\u00e0ng &#8220;tr\u1ea3i nghi\u1ec7m&#8221;: V\u00ed d\u1ee5, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang c\u00f3 th\u1ec3 h\u1ee3p t\u00e1c v\u1edbi ph\u00f2ng gym \u0111\u1ec3 t\u1ea1o ra b\u1ed9 s\u01b0u t\u1eadp d\u00e0nh cho ng\u01b0\u1eddi y\u00eau th\u1ec3 thao, ho\u1eb7c m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u s\u00e1ch c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi qu\u00e1n c\u00e0 ph\u00ea \u0111\u1ec3 t\u1ed5 ch\u1ee9c bu\u1ed5i ra m\u1eaft s\u00e1ch \u1ea5m c\u00fang.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Bung_no_thuong_mai_dien_tu_cuoi_nam_2025\"><\/span><strong>B\u00f9ng n\u1ed5 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cu\u1ed1i n\u0103m 2025<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p  style=\"text-align: justify;\">Cu\u1ed1i n\u0103m 2025, th\u1ecb tr\u01b0\u1eddng mua s\u1eafm t\u1ea1i Vi\u1ec7t Nam s\u1ebd ch\u1ee9ng ki\u1ebfn s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, v\u1edbi s\u1ef1 l\u00ean ng\u00f4i c\u1ee7a Shoppertainment v\u00e0 livestream. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng tin t\u01b0\u1edfng v\u00e0o c\u00e1c n\u1ec1n t\u1ea3ng s\u1ed1 v\u00e0 t\u00ecm ki\u1ebfm s\u1ef1 ti\u1ec7n l\u1ee3i, \u0111a d\u1ea1ng. Tuy nhi\u00ean, h\u1ecd c\u0169ng tr\u1edf n\u00ean t\u00ednh to\u00e1n h\u01a1n, ch\u00fa tr\u1ecdng v\u00e0o y\u1ebfu t\u1ed1 gi\u00e1 c\u1ea3 v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/vominhthien.com\/wp-content\/uploads\/2025\/07\/dinh-nghia-ve-mua-sam-truc-tuyen.jpg\" alt=\"H\u00ecnh th\u1ee9c mua s\u1eafm \u0111a k\u00eanh \u0111ang \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u01b0a chu\u1ed9ng\" width=\"703\" height=\"401\" \/><\/p>\n<p  style=\"text-align: justify;\">\u0110\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a xu h\u01b0\u1edbng n\u00e0y, doanh nghi\u1ec7p c\u1ea7n:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\">\u0110\u1ea9y m\u1ea1nh k\u00eanh livestream v\u00e0 video ng\u1eafn: H\u1ee3p t\u00e1c v\u1edbi c\u00e1c KOL\/KOC \u0111\u1ec3 t\u1ea1o n\u1ed9i dung h\u1ea5p d\u1eabn, tr\u1ef1c quan. Livestream kh\u00f4ng ch\u1ec9 \u0111\u1ec3 b\u00e1n h\u00e0ng m\u00e0 c\u00f2n l\u00e0 c\u00e1ch \u0111\u1ec3 kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c, \u0111\u1eb7t c\u00e2u h\u1ecfi tr\u1ef1c ti\u1ebfp, t\u1ea1o s\u1ef1 tin t\u01b0\u1edfng.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">T\u1ed1i \u01b0u h\u00f3a c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i: Kh\u00f4ng ch\u1ec9 gi\u1ea3m gi\u00e1, h\u00e3y t\u1ea1o c\u00e1c combo s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 tr\u1ecb, voucher \u0111\u1ed9c quy\u1ec1n cho kh\u00e1ch h\u00e0ng c\u0169 ho\u1eb7c t\u1eb7ng k\u00e8m qu\u00e0 t\u1eb7ng.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\">X\u00e2y d\u1ef1ng tr\u1ea3i nghi\u1ec7m \u0111a k\u00eanh (Omnichannel): K\u1ebft n\u1ed1i tr\u1ea3i nghi\u1ec7m mua s\u1eafm online v\u00e0 offline. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 xem s\u1ea3n ph\u1ea9m tr\u00ean website, \u0111\u1ebfn c\u1eeda h\u00e0ng tr\u1ea3i nghi\u1ec7m v\u00e0 sau \u0111\u00f3 mua h\u00e0ng online \u0111\u1ec3 nh\u1eadn \u01b0u \u0111\u00e3i.<\/li>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\">T\u1ea1o ra c\u00e1c c\u1eeda h\u00e0ng concept: Thay v\u00ec ch\u1ec9 l\u00e0 c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng, h\u00e3y bi\u1ebfn kh\u00f4ng gian b\u00e1n l\u1ebb th\u00e0nh m\u1ed9t n\u01a1i tr\u01b0ng b\u00e0y ngh\u1ec7 thu\u1eadt, t\u1ed5 ch\u1ee9c workshop ho\u1eb7c c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111\u1ed9c \u0111\u00e1o \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Le_hoi_cuoi_nam_va_xu_huong_mua_sam\"><\/span><strong>L\u1ec5 h\u1ed9i cu\u1ed1i n\u0103m v\u00e0 xu h\u01b0\u1edbng mua s\u1eafm<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p  style=\"text-align: justify;\">C\u00e1c d\u1ecbp l\u1ec5 cu\u1ed1i n\u0103m nh\u01b0 Halloween, Gi\u00e1ng sinh v\u00e0 T\u1ebft D\u01b0\u01a1ng l\u1ecbch kh\u00f4ng c\u00f2n ch\u1ec9 l\u00e0 ng\u00e0y l\u1ec5 m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh \u0111\u1ed9ng l\u1ef1c ch\u00ednh th\u00fac \u0111\u1ea9y h\u00e0nh vi mua s\u1eafm c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t. D\u00f9 l\u00e0 l\u1ec5 h\u1ed9i du nh\u1eadp, nh\u01b0ng ch\u00fang \u0111\u00e3 \u0111\u01b0\u1ee3c &#8220;Vi\u1ec7t h\u00f3a&#8221; \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a \u0111\u1ecba ph\u01b0\u01a1ng. Ng\u01b0\u1eddi Vi\u1ec7t c\u00f3 xu h\u01b0\u1edbng mua s\u1eafm \u0111\u1ec3 trang tr\u00ed nh\u00e0 c\u1eeda, t\u1eb7ng qu\u00e0 cho ng\u01b0\u1eddi th\u00e2n, b\u1ea1n b\u00e8 v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 chi ti\u00eau cho c\u00e1c bu\u1ed5i ti\u1ec7c t\u00f9ng, t\u1ee5 t\u1eadp.<\/p>\n<p  style=\"text-align: justify;\">Xu h\u01b0\u1edbng mua s\u1eafm:<\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\">Mua s\u1eafm trang tr\u00ed: C\u00e1c m\u1eb7t h\u00e0ng li\u00ean quan \u0111\u1ebfn trang tr\u00ed nh\u00e0 c\u1eeda, v\u0103n ph\u00f2ng nh\u01b0 c\u00e2y th\u00f4ng Noel, b\u00ed ng\u00f4, \u0111\u00e8n nh\u00e1y&#8230; s\u1ebd b\u00e1n r\u1ea5t ch\u1ea1y.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">Qu\u00e0 t\u1eb7ng: C\u00e1c s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng c\u00e1 nh\u00e2n h\u00f3a, set qu\u00e0 t\u1eb7ng theo ch\u1ee7 \u0111\u1ec1 s\u1ebd \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\">Th\u1ef1c ph\u1ea9m v\u00e0 \u0111\u1ed3 u\u1ed1ng: Nhu c\u1ea7u v\u1ec1 th\u1ef1c ph\u1ea9m, \u0111\u1ed3 u\u1ed1ng, b\u00e1nh k\u1eb9o cho c\u00e1c bu\u1ed5i ti\u1ec7c cu\u1ed1i n\u0103m s\u1ebd t\u0103ng \u0111\u1ed9t bi\u1ebfn.<\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\">Trang ph\u1ee5c: Qu\u1ea7n \u00e1o, ph\u1ee5 ki\u1ec7n ph\u00f9 h\u1ee3p v\u1edbi kh\u00f4ng kh\u00ed l\u1ec5 h\u1ed9i c\u0169ng l\u00e0 m\u1eb7t h\u00e0ng c\u00f3 s\u1ee9c ti\u00eau th\u1ee5 m\u1ea1nh.<\/li>\n<\/ul>\n<p  style=\"text-align: justify;\">\u0110i\u1ec3n h\u00ecnh, The Coffee House \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c Vi\u1ec7t h\u00f3a tinh th\u1ea7n Gi\u00e1ng Sinh \u0111\u1ec3 thu h\u00fat gi\u1edbi tr\u1ebb. Thay v\u00ec ch\u1ec9 b\u00e1n \u0111\u1ed3 u\u1ed1ng, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 t\u1ea1o ra b\u1ed9 s\u01b0u t\u1eadp theo m\u00f9a v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ed9c \u0111\u00e1o, \u0111i k\u00e8m c\u00e2u chuy\u1ec7n \u1ea5m \u00e1p v\u1ec1 s\u1ef1 sum v\u1ea7y.<\/p>\n<p  style=\"text-align: justify;\">K\u1ebft h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c digital marketing m\u1ea1nh m\u1ebd tr\u00ean TikTok v\u00e0 Instagram, The Coffee House \u0111\u00e3 bi\u1ebfn nh\u1eefng m\u00f3n \u0111\u1ed3 u\u1ed1ng th\u00e0nh xu h\u01b0\u1edbng &#8220;check-in&#8221; \u0111\u01b0\u1ee3c gi\u1edbi tr\u1ebb y\u00eau th\u00edch. Nh\u1edd \u0111\u00f3, chi\u1ebfn d\u1ecbch kh\u00f4ng ch\u1ec9 t\u1ea1o n\u00ean &#8220;c\u01a1n s\u1ed1t&#8221; tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i m\u00e0 c\u00f2n gi\u00fap t\u0103ng doanh thu v\u00e0 c\u1ee7ng c\u1ed1 h\u00ecnh \u1ea3nh m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u s\u00e1ng t\u1ea1o, lu\u00f4n \u0111\u1ed5i m\u1edbi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9700\" src=\"https:\/\/newdaymedia.com.vn\/wp-content\/uploads\/2025\/09\/Screen-Shot-2025-09-25-at-09.04.14-1.png\" alt=\"The Coffee House lu\u00f4n bi\u1ebft t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 marketing cho s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh\" width=\"801\" height=\"279\" \/><\/p>\n<p  style=\"text-align: center;\"><em>The Coffee House lu\u00f4n bi\u1ebft t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 marketing cho s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh<\/em><\/p>\n<p  style=\"text-align: justify;\">C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n l\u00ean k\u1ebf ho\u1ea1ch marketing theo t\u1eebng ch\u1ee7 \u0111\u1ec1 l\u1ec5 h\u1ed9i c\u1ee5 th\u1ec3, t\u1ea1o ra c\u00e1c b\u1ed9 s\u01b0u t\u1eadp gi\u1edbi h\u1ea1n ho\u1eb7c c\u00e1c chi\u1ebfn d\u1ecbch \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 k\u00edch th\u00edch mua s\u1eafm.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Nam_bat_Insight_de_toi_uu_hoa_chien_dich_cuoi_nam\"><\/span><strong>N\u1eafm b\u1eaft Insight \u0111\u1ec3 t\u1ed1i \u01b0u ho\u00e1 chi\u1ebfn d\u1ecbch cu\u1ed1i n\u0103m <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p  style=\"text-align: justify;\">Cu\u1ed1i n\u0103m 2025, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n n\u1eafm b\u1eaft insight t\u1eeb data \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch marketing. D\u00f9 kinh t\u1ebf c\u00f3 d\u1ea5u hi\u1ec7u th\u1eadn tr\u1ecdng, nh\u01b0ng ti\u1ec1m n\u0103ng chi ti\u00eau v\u1eabn r\u1ea5t l\u1edbn, \u0111\u1eb7c bi\u1ec7t cho c\u00e1c tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n v\u00e0 qua k\u00eanh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n<p  style=\"text-align: justify;\">H\u00e3y \u0111\u1ec3 Newday Media gi\u00fap b\u1ea1n bi\u1ebfn nh\u1eefng d\u1eef li\u1ec7u kh\u00f4 khan th\u00e0nh c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng \u0111\u1ed9t ph\u00e1, b\u1ee9t ph\u00e1 doanh thu cu\u1ed1i n\u0103m. V\u1edbi kinh nghi\u1ec7m d\u00e0y d\u1eb7n v\u00e0 s\u1ef1 th\u1ea5u hi\u1ec3u s\u00e2u s\u1eafc th\u1ecb tr\u01b0\u1eddng, ch\u00fang t\u00f4i cam k\u1ebft mang l\u1ea1i gi\u1ea3i ph\u00e1p marketing t\u1ed1i \u01b0u, ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng th\u01b0\u01a1ng hi\u1ec7u.<a href=\"https:\/\/newdaymedia.com.vn\/dich-vu\/pr-marketing\/#tuvan\"> Li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i ngay<\/a> \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 t\u1eeb \u0111\u1ed9i ng\u0169 chuy\u00ean gia trong nh\u1eefng d\u1ef1 \u00e1n Marketing d\u1ecbp cu\u1ed1i n\u0103m n\u00e0y!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nh\u1eefng th\u00e1ng cu\u1ed1i n\u0103m 2025, v\u1edbi b\u1ed1i c\u1ea3nh c\u1ea1nh tranh gay g\u1eaft, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n chuy\u1ec3n \u0111\u1ed5i t\u1eeb marketing truy\u1ec1n th\u1ed1ng sang chi\u1ebfn l\u01b0\u1ee3c l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. Thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m, vi\u1ec7c th\u1ea5u hi\u1ec3u v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00f4ng qua data v\u00e0&#8230;<\/p>","protected":false},"author":1,"featured_media":9705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/comments?post=10425"}],"version-history":[{"count":1,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10425\/revisions"}],"predecessor-version":[{"id":11016,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10425\/revisions\/11016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media\/9705"}],"wp:attachment":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media?parent=10425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/categories?post=10425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/tags?post=10425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}