{"id":10422,"date":"2025-09-19T14:21:19","date_gmt":"2025-09-19T07:21:19","guid":{"rendered":"https:\/\/newdaymedia.com.vn\/?p=9688"},"modified":"2025-09-19T14:21:19","modified_gmt":"2025-09-19T07:21:19","slug":"marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2","status":"publish","type":"post","link":"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/","title":{"rendered":"Marketing B2B \u2013 \u0110\u00e2u l\u00e0 \u0111i\u1ec3m ch\u1ea1m quy\u1ebft \u0111\u1ecbnh th\u00e0nh c\u00f4ng?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-flat ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/#Marketing_B2B_la_gi\" >Marketing B2B l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/#Diem_cham_1_Website_Content_Marketing_%E2%80%93_Cua_ngo_dau_tien\" >\u0110i\u1ec3m ch\u1ea1m 1: Website &amp; Content Marketing \u2013 C\u1eeda ng\u00f5 \u0111\u1ea7u ti\u00ean<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/#Diem_cham_2_Email_Marketing_Lead_Nurturing_%E2%80%93_Nuoi_duong_moi_quan_he\" >\u0110i\u1ec3m ch\u1ea1m 2: Email Marketing &amp; Lead Nurturing \u2013 Nu\u00f4i d\u01b0\u1ee1ng m\u1ed1i quan h\u1ec7<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/#Diem_cham_3_Su_kien_Gap_go_Truc_tiep_%E2%80%93_Cham_den_niem_tin\" >\u0110i\u1ec3m ch\u1ea1m 3: S\u1ef1 ki\u1ec7n &amp; G\u1eb7p g\u1ee1 Tr\u1ef1c ti\u1ebfp \u2013 Ch\u1ea1m \u0111\u1ebfn ni\u1ec1m tin<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/newdaymedia.com.vn\/en\/marketing-b2b-dau-la-diem-cham-quyet-dinh-thanh-cong-2\/#Marketing_B2B_%E2%80%93_Hanh_trinh_khong_he_kho_khan\" >Marketing B2B &#8211; H\u00e0nh tr\u00ecnh kh\u00f4ng h\u1ec1 kh\u00f4 khan<\/a><\/li><\/ul><\/nav><\/div>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Marketing_B2B_la_gi\"><\/span><b><span >Marketing B2B l\u00e0 g\u00ec? <\/span><\/b><span > <\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p aria-level=\"2\"><span >Marketing B2B (Business-to-Business Marketing) l\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb gi\u1eefa c\u00e1c doanh nghi\u1ec7p, n\u01a1i s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c b\u00e1n tr\u1ef1c ti\u1ebfp cho t\u1ed5 ch\u1ee9c thay v\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00e1 nh\u00e2n. Nhi\u1ec1u ng\u01b0\u1eddi ngh\u0129 Marketing B2B kh\u00f4 khan, ch\u1ec9 xoay quanh h\u1ee3p \u0111\u1ed3ng v\u00e0 con s\u1ed1. Nh\u01b0ng th\u1ef1c t\u1ebf, \u0111\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c \u0111\u1ea7y t\u00ednh chi\u1ebfn l\u01b0\u1ee3c, khi m\u1ed7i \u0111i\u1ec3m ch\u1ea1m trong h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh vi\u1ec7c k\u00fd k\u1ebft hay t\u1eeb ch\u1ed1i h\u1ee3p \u0111\u1ed3ng.<\/span><span > <\/span><\/p>\n<p><span >Trong b\u1ed1i c\u1ea3nh c\u1ea1nh tranh ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t, Marketing B2B kh\u00f4ng ch\u1ec9 l\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n l\u00e0 ngh\u1ec7 thu\u1eadt x\u00e2y d\u1ef1ng ni\u1ec1m tin v\u00e0 m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng. T\u1eeb website, email \u0111\u1ebfn h\u1ed9i th\u1ea3o v\u00e0 c\u00e1c cu\u1ed9c g\u1eb7p tr\u1ef1c ti\u1ebfp, m\u1ed7i k\u00eanh ti\u1ebfp x\u00fac \u0111\u1ec1u c\u1ea7n \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u \u0111\u1ec3 mang \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m nh\u1ea5t qu\u00e1n, thuy\u1ebft ph\u1ee5c v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb r\u00f5 r\u00e0ng. \u0110\u00e2y ch\u00ednh l\u00e0 l\u00fd do t\u1ea1i sao vi\u1ec7c x\u00e1c \u0111\u1ecbnh v\u00e0 khai th\u00e1c <\/span><b><span >\u0111i\u1ec3m ch\u1ea1m B2B<\/span><\/b><span > tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 then ch\u1ed1t trong m\u1ecdi chi\u1ebfn d\u1ecbch marketing. H\u00e3y c\u00f9ng Newday Media t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 nh\u1eefng \u0111i\u1ec3m ch\u1ea1m quy\u1ebft \u0111\u1ecbnh trong Marketing B2B.<\/span><span > <\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"Diem_cham_1_Website_Content_Marketing_%E2%80%93_Cua_ngo_dau_tien\"><\/span><b><span >\u0110i\u1ec3m ch\u1ea1m 1: Website &amp; Content Marketing \u2013 C\u1eeda ng\u00f5 \u0111\u1ea7u ti\u00ean<\/span><\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >Trong Marketing B2B, website ch\u00ednh l\u00e0 \u201cc\u1eeda ng\u00f5\u201d \u0111\u1ea7u ti\u00ean c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. M\u1ed9t website chuy\u00ean nghi\u1ec7p, t\u1ed1i \u01b0u SEO, t\u00edch h\u1ee3p blog v\u00e0 case study s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u00ecm th\u1ea5y doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c tr\u01b0\u1edbc khi li\u00ean h\u1ec7. N\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao nh\u01b0 whitepaper, ebook, hay b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ch\u1ec9 thu h\u00fat traffic t\u1ef1 nhi\u00ean m\u00e0 c\u00f2n kh\u1eb3ng \u0111\u1ecbnh chuy\u00ean m\u00f4n.<\/span><span > <\/span><\/p>\n<p><span >V\u00ed d\u1ee5: HubSpot \u0111\u00e3 x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng m\u1ed9t th\u01b0 vi\u1ec7n t\u00e0i li\u1ec7u mi\u1ec5n ph\u00ed v\u1edbi h\u00e0ng tr\u0103m m\u1eabu template, b\u00e1o c\u00e1o v\u00e0 b\u00e0i blog. Ch\u00ednh \u0111i\u1ec1u n\u00e0y \u0111\u00e3 bi\u1ebfn website c\u1ee7a h\u1ecd th\u00e0nh ngu\u1ed3n tham kh\u1ea3o \u0111\u00e1ng tin c\u1eady, gi\u00fap thu h\u00fat h\u00e0ng tri\u1ec7u l\u01b0\u1ee3t truy c\u1eadp m\u1ed7i th\u00e1ng v\u00e0 chuy\u1ec3n \u0111\u1ed5i th\u00e0nh lead ch\u1ea5t l\u01b0\u1ee3ng.<\/span><span > <\/span><\/p>\n<p> <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9689\" src=\"https:\/\/newdaymedia.com.vn\/wp-content\/uploads\/2025\/09\/Screen-Shot-2025-09-19-at-14.13.32-1.png\" alt=\"Website chuy\u00ean nghi\u1ec7p, phong ph\u00fa n\u1ed9i dung c\u1ee7a HubSpot\" width=\"700\" height=\"378\" \/><\/p>\n<p  style=\"text-align: center;\"><em>Website chuy\u00ean nghi\u1ec7p, phong ph\u00fa n\u1ed9i dung c\u1ee7a HubSpot<\/em><\/p>\n<p> <\/p>\n<p><span >Trong b\u1ed1i c\u1ea3nh h\u00e0nh vi t\u00ecm ki\u1ebfm tr\u1ef1c tuy\u1ebfn ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn, \u0111\u1ea7u t\u01b0 v\u00e0o content marketing v\u00e0 t\u1ed1i \u01b0u website kh\u00f4ng ch\u1ec9 gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb m\u00e0 c\u00f2n l\u00e0 \u0111i\u1ec3m ch\u1ea1m quan tr\u1ecdng \u0111\u1ec3 h\u00ecnh th\u00e0nh ni\u1ec1m tin ban \u0111\u1ea7u trong h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng B2B.<\/span><span > <\/span><\/p>\n<p> <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Diem_cham_2_Email_Marketing_Lead_Nurturing_%E2%80%93_Nuoi_duong_moi_quan_he\"><\/span><b><span >\u0110i\u1ec3m ch\u1ea1m 2: Email Marketing &amp; Lead Nurturing \u2013 Nu\u00f4i d\u01b0\u1ee1ng m\u1ed1i quan h\u1ec7<\/span><\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >Sau khi kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u1ec3 l\u1ea1i th\u00f4ng tin, email marketing tr\u1edf th\u00e0nh k\u00eanh then ch\u1ed1t \u0111\u1ec3 nu\u00f4i d\u01b0\u1ee1ng m\u1ed1i quan h\u1ec7 v\u00e0 d\u1eabn d\u1eaft h\u1ecd qua c\u00e1c giai \u0111o\u1ea1n c\u00e2n nh\u1eafc. Thay v\u00ec ch\u1ec9 g\u1eedi email newsletter chung chung, doanh nghi\u1ec7p c\u00f3 th\u1ec3 cung c\u1ea5p whitepaper, ebook chuy\u00ean s\u00e2u ho\u1eb7c b\u00e1o c\u00e1o th\u1ecb tr\u01b0\u1eddng d\u01b0\u1edbi d\u1ea1ng t\u00e0i li\u1ec7u t\u1ea3i v\u1ec1. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 gi\u00e1 tr\u1ecb th\u1ef1c ti\u1ec5n cho kh\u00e1ch h\u00e0ng, m\u00e0 c\u00f2n th\u1ec3 hi\u1ec7n n\u0103ng l\u1ef1c chuy\u00ean m\u00f4n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/span><span > <\/span><\/p>\n<p><span >V\u00ed d\u1ee5: TechForce th\u01b0\u1eddng xuy\u00ean g\u1eedi email ph\u00e2n kh\u00fac theo ng\u00e0nh ngh\u1ec1, k\u00e8m c\u00e1c whitepaper chuy\u00ean bi\u1ec7t cho t\u1eebng l\u0129nh v\u1ef1c nh\u01b0 t\u00e0i ch\u00ednh, gi\u00e1o d\u1ee5c hay c\u00f4ng ngh\u1ec7. \u0110i\u1ec1u n\u00e0y gi\u00fap h\u1ecd v\u1eeba duy tr\u00ec k\u1ebft n\u1ed1i, v\u1eeba th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng nh\u1eadn th\u1ea5y t\u00ednh \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf c\u1ee7a gi\u1ea3i ph\u00e1p.<\/span><span > <\/span><\/p>\n<p> <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9690\" src=\"https:\/\/newdaymedia.com.vn\/wp-content\/uploads\/2025\/09\/Screen-Shot-2025-09-19-at-14.16.00-1.png\" alt=\"TechForce chia s\u1ebb white papers h\u1eefu \u00edch t\u1edbi t\u1eeb chuy\u00ean gia trong ng\u00e0nh \u0111\u1ec3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi kh\u00e1ch h\u00e0ng\" width=\"700\" height=\"408\" \/><\/p>\n<p  style=\"text-align: center;\"><em>TechForce chia s\u1ebb white papers h\u1eefu \u00edch t\u1edbi t\u1eeb chuy\u00ean gia trong ng\u00e0nh \u0111\u1ec3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi kh\u00e1ch h\u00e0ng<\/em><\/p>\n<p> <\/p>\n<p><span >Trong B2B, quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng th\u01b0\u1eddng ph\u1ee9c t\u1ea1p v\u00e0 k\u00e9o d\u00e0i. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng email k\u1ebft h\u1ee3p v\u1edbi t\u00e0i li\u1ec7u gi\u00e1 tr\u1ecb nh\u01b0 ebook, whitepaper, doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng l\u00f2ng tin, ch\u1ee9ng minh n\u0103ng l\u1ef1c v\u00e0 \u0111\u1ea3m b\u1ea3o th\u01b0\u01a1ng hi\u1ec7u lu\u00f4n n\u1eb1m trong \u201ctop-of-mind\u201d khi kh\u00e1ch h\u00e0ng c\u00f3 nhu c\u1ea7u. <\/span><span > <\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"Diem_cham_3_Su_kien_Gap_go_Truc_tiep_%E2%80%93_Cham_den_niem_tin\"><\/span><b><span >\u0110i\u1ec3m ch\u1ea1m 3: S\u1ef1 ki\u1ec7n &amp; G\u1eb7p g\u1ee1 Tr\u1ef1c ti\u1ebfp \u2013 Ch\u1ea1m \u0111\u1ebfn ni\u1ec1m tin<\/span><\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >D\u00f9 digital marketing ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n, c\u00e1c s\u1ef1 ki\u1ec7n offline nh\u01b0 <a href=\"https:\/\/newdaymedia.com.vn\/en\/kinh-nghiem-to-chuc-su-kien\/y-tuong-to-chuc-hoi-cho-trien-lam\/\">tri\u1ec3n l\u00e3m<\/a>, <a href=\"https:\/\/newdaymedia.com.vn\/en\/kinh-nghiem-to-chuc-su-kien\/to-chuc-hoi-thao\/\">seminar<\/a> hay workshop v\u1eabn l\u00e0 \u0111i\u1ec3m ch\u1ea1m quan tr\u1ecdng trong Marketing B2B. \u0110\u00e2y l\u00e0 n\u01a1i th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 tr\u1ef1c ti\u1ebfp trao \u0111\u1ed5i, l\u1eafng nghe nhu c\u1ea7u v\u00e0 tr\u00ecnh b\u00e0y gi\u1ea3i ph\u00e1p m\u1ed9t c\u00e1ch thuy\u1ebft ph\u1ee5c. C\u00e1c cu\u1ed9c g\u1eb7p m\u1eb7t, d\u00f9 tr\u1ef1c ti\u1ebfp hay tr\u1ef1c tuy\u1ebfn, \u0111\u1ec1u gi\u00fap t\u1ea1o ra s\u1ef1 k\u1ebft n\u1ed1i c\u1ea3m x\u00fac v\u00e0 c\u1ee7ng c\u1ed1 ni\u1ec1m tin.<\/span><span > <\/span><\/p>\n<p><span > V\u00ed d\u1ee5: Cisco th\u01b0\u1eddng xuy\u00ean t\u1ed5 ch\u1ee9c h\u1ed9i th\u1ea3o c\u00f4ng ngh\u1ec7 d\u00e0nh cho kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p, kh\u00f4ng ch\u1ec9 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n cung c\u1ea5p gi\u1ea3i ph\u00e1p th\u1ef1c t\u1ebf, t\u1ea1o c\u01a1 h\u1ed9i networking gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 chuy\u00ean gia. \u0110i\u1ec1u n\u00e0y gi\u00fap Cisco duy tr\u00ec v\u1ecb th\u1ebf d\u1eabn \u0111\u1ea7u trong l\u0129nh v\u1ef1c B2B c\u00f4ng ngh\u1ec7.<\/span><span > <\/span><\/p>\n<p> <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.nts.eu\/app\/uploads\/2025\/02\/NTS_CiscoLive2025_1920x1080_07.jpg\" alt=\"H\u1ed9i th\u1ea3o ho\u1eb7c webinar ch\u00ednh l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3\" width=\"701\" height=\"394\" \/><\/p>\n<p  style=\"text-align: center;\"><em>H\u1ed9i th\u1ea3o ho\u1eb7c webinar ch\u00ednh l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3<\/em><\/p>\n<p> <\/p>\n<p><span >Trong h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng,<a href=\"https:\/\/newdaymedia.com.vn\/en\/kinh-nghiem-to-chuc-su-kien\/top-5-bi-quyet-toi-uu-hoa-diem-cham-tai-su-kien\/\"> nh\u1eefng s\u1ef1 ki\u1ec7n v\u00e0 bu\u1ed5i g\u1eb7p g\u1ee1<\/a> ch\u00ednh l\u00e0 \u201cb\u01b0\u1edbc cu\u1ed1i\u201d \u0111\u1ec3 ch\u1ed1t h\u1ee3p \u0111\u1ed3ng. S\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng, tr\u1ea3i nghi\u1ec7m s\u1ef1 ki\u1ec7n v\u00e0 n\u0103ng l\u1ef1c t\u01b0 v\u1ea5n s\u1ebd t\u1ea1o ra \u0111i\u1ec3m ch\u1ea1m b\u1ec1n v\u1eefng, bi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh \u0111\u1ed1i t\u00e1c l\u00e2u d\u00e0i.<\/span><span > <\/span><\/p>\n<h2><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Marketing_B2B_%E2%80%93_Hanh_trinh_khong_he_kho_khan\"><\/span><b><span >Marketing B2B &#8211; H\u00e0nh tr\u00ecnh kh\u00f4ng h\u1ec1 kh\u00f4 khan<\/span><\/b><span > <\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span >Marketing B2B kh\u00f4ng h\u1ec1 kh\u00f4 khan m\u00e0 r\u1ea5t \u0111a d\u1ea1ng trong h\u00e0nh tr\u00ecnh chi\u1ebfn l\u01b0\u1ee3c xoay quanh nh\u1eefng \u0111i\u1ec3m ch\u1ea1m \u2013 t\u1eeb website, email \u0111\u1ebfn s\u1ef1 ki\u1ec7n. M\u1ed7i \u0111i\u1ec3m ch\u1ea1m \u0111\u1ec1u g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng ni\u1ec1m tin, t\u1ea1o tr\u1ea3i nghi\u1ec7m v\u00e0 th\u00fac \u0111\u1ea9y quy\u1ebft \u0111\u1ecbnh h\u1ee3p t\u00e1c. <\/span><span > <\/span><\/p>\n<p><span >N\u1ebfu b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t \u0111\u1ed1i t\u00e1c am hi\u1ec3u th\u1ecb tr\u01b0\u1eddng, c\u00f3 kinh nghi\u1ec7m tri\u1ec3n khai <\/span><b><span >chi\u1ebfn <\/span><\/b><span >d\u1ecbch Marketing B2B \u0111a k\u00eanh, h\u00e3y \u0111\u1ec3 Newday Media \u0111\u1ed3ng h\u00e0nh. V\u1edbi h\u01a1n 15 n\u0103m kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c PR &amp; Marketing, c\u00f9ng h\u1ec7 sinh th\u00e1i to\u00e0n di\u1ec7n S\u1ea3n xu\u1ea5t Video, T\u1ed5 ch\u1ee9c Event, v\u00e0 Thi\u1ebft k\u1ebf, ch\u00fang t\u00f4i gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n t\u1ea1o ra \u0111i\u1ec3m ch\u1ea1m \u1ea5n t\u01b0\u1ee3ng, b\u1ec1n v\u1eefng v\u00e0 hi\u1ec7u qu\u1ea3.<\/span><span > <\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Marketing B2B l\u00e0 g\u00ec? Marketing B2B (Business-to-Business Marketing) l\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb gi\u1eefa c\u00e1c doanh nghi\u1ec7p, n\u01a1i s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c b\u00e1n tr\u1ef1c ti\u1ebfp cho t\u1ed5 ch\u1ee9c thay v\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00e1 nh\u00e2n. Nhi\u1ec1u ng\u01b0\u1eddi ngh\u0129 Marketing B2B kh\u00f4 khan, ch\u1ec9 xoay quanh h\u1ee3p \u0111\u1ed3ng v\u00e0 con s\u1ed1. Nh\u01b0ng th\u1ef1c t\u1ebf,&#8230;<\/p>","protected":false},"author":1,"featured_media":9693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/comments?post=10422"}],"version-history":[{"count":0,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media\/9693"}],"wp:attachment":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media?parent=10422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/categories?post=10422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/tags?post=10422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}