{"id":10397,"date":"2025-07-01T14:38:59","date_gmt":"2025-07-01T07:38:59","guid":{"rendered":"https:\/\/newdaymedia.com.vn\/?p=9486"},"modified":"2026-05-22T14:20:48","modified_gmt":"2026-05-22T07:20:48","slug":"5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua","status":"publish","type":"post","link":"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/","title":{"rendered":"5 ki\u1ec3u m\u1edf \u0111\u1ea7u TVC khi\u1ebfn ng\u01b0\u1eddi xem kh\u00f4ng th\u1ec3 b\u1ecf qua"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-flat ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Index<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#Vi_sao_mo_dau_TVC_lai_quan_trong\" >V\u00ec sao m\u1edf \u0111\u1ea7u TVC l\u1ea1i quan tr\u1ecdng?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#1_Mo_dau_TVC_bang_chi_tiet_gay_to_mo\" >1. M\u1edf \u0111\u1ea7u TVC b\u1eb1ng chi ti\u1ebft g\u00e2y t\u00f2 m\u00f2<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#2_Mo_dau_bang_cam_xuc_manh_me\" >2. M\u1edf \u0111\u1ea7u b\u1eb1ng c\u1ea3m x\u00fac m\u1ea1nh m\u1ebd<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#3_Mo_dau_TVC_bang_yeu_to_hai_huoc\" >3. M\u1edf \u0111\u1ea7u TVC b\u1eb1ng y\u1ebfu t\u1ed1 h\u00e0i h\u01b0\u1edbc<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#4_Mo_dau_bang_hinh_anh_gay_bat_ngo\" >4. M\u1edf \u0111\u1ea7u b\u1eb1ng h\u00ecnh \u1ea3nh g\u00e2y b\u1ea5t ng\u1edd<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#5_Mo_dau_bang_cau_hoi_hoac_tuyen_ngon\" >5. M\u1edf \u0111\u1ea7u b\u1eb1ng c\u00e2u h\u1ecfi ho\u1eb7c tuy\u00ean ng\u00f4n<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/newdaymedia.com.vn\/en\/5-kieu-mo-dau-tvc-an-tuong-khien-nguoi-xem-khong-the-bo-qua\/#Chia_khoa_thanh_cong_nam_o_5_giay_dau_tien\" >Ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng n\u1eb1m \u1edf 5 gi\u00e2y \u0111\u1ea7u ti\u00ean<\/a><\/li><\/ul><\/nav><\/div>\n<h2 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Vi_sao_mo_dau_TVC_lai_quan_trong\"><\/span><span  style=\"font-size: 75%;\"><b>V\u00ec sao m\u1edf \u0111\u1ea7u TVC l\u1ea1i quan tr\u1ecdng?<\/b> <\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span >Trong th\u1ebf gi\u1edbi ti\u1ebfp th\u1ecb ng\u00e0y c\u00e0ng c\u1ea1nh tranh, TVC (television commercial) v\u1eabn l\u00e0 m\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 nh\u1ea5t, nh\u1edd kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p h\u00ecnh \u1ea3nh, \u00e2m thanh v\u00e0 c\u00e2u chuy\u1ec7n \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m m\u1ea1nh m\u1ebd v\u1ec1 m\u1eb7t c\u1ea3m x\u00fac. Tuy nhi\u00ean, th\u1eddi gian ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi xem hi\u1ec7n nay v\u00f4 c\u00f9ng ng\u1eafn ng\u1ee7i \u2013 ch\u1ec9 v\u00e0i gi\u00e2y \u0111\u1ea7u ti\u00ean c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh h\u1ecd s\u1ebd ti\u1ebfp t\u1ee5c xem hay b\u1ecf qua.<\/span><span > <\/span><\/p>\n<p><span >Ch\u00ednh v\u00ec v\u1eady, ph\u1ea7n m\u1edf \u0111\u1ea7u TVC \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t. N\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 \u201cc\u00e1nh c\u1eeda\u201d \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd m\u00e0 c\u00f2n \u0111\u1ecbnh h\u00ecnh c\u1ea3m x\u00fac v\u00e0 k\u1ef3 v\u1ecdng cho to\u00e0n b\u1ed9 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u. M\u1ed9t m\u1edf \u0111\u1ea7u s\u00e1ng t\u1ea1o, b\u1ea5t ng\u1edd ho\u1eb7c \u0111\u1ea7y c\u1ea3m x\u00fac s\u1ebd ngay l\u1eadp t\u1ee9c t\u1ea1o k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi xem, gi\u00fap TVC n\u1ed5i b\u1eadt trong bi\u1ec3n n\u1ed9i dung d\u00e0y \u0111\u1eb7c. D\u01b0\u1edbi \u0111\u00e2y h\u00e3y c\u00f9ng <\/span><a href=\"https:\/\/newdaymedia.com.vn\/en\/\"><span >Newday Media<\/span><\/a><span > t\u00ecm hi\u1ec3u 5 ki\u1ec3u m\u1edf \u0111\u1ea7u TVC \u1ea5n t\u01b0\u1ee3ng m\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn th\u01b0\u1eddng \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Mo_dau_TVC_bang_chi_tiet_gay_to_mo\"><\/span><b style=\"font-size: 75%; color: #333333;\">1. M\u1edf \u0111\u1ea7u TVC b\u1eb1ng chi ti\u1ebft g\u00e2y t\u00f2 m\u00f2<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >TVC \u201cB\u1ea3n giao h\u01b0\u1edfng c\u1ee7a th\u00e9p\u201d m\u1edf \u0111\u1ea7u b\u1eb1ng b\u1ea3n nh\u1ea1c giao h\u01b0\u1edfng du d\u01b0\u01a1ng vang l\u00ean gi\u1eefa khung c\u1ea3nh th\u00e9p \u0111ang \u0111\u01b0\u1ee3c nung ch\u1ea3y, b\u1eafn tia l\u1eeda m\u1ea1nh m\u1ebd. S\u1ef1 \u0111\u1ed1i l\u1eadp gi\u1eefa \u00e2m thanh tinh t\u1ebf v\u00e0 h\u00ecnh \u1ea3nh c\u00f4ng nghi\u1ec7p kh\u1ed1c li\u1ec7t ngay l\u1eadp t\u1ee9c t\u1ea1o c\u1ea3m gi\u00e1c t\u00f2 m\u00f2: li\u1ec7u \u0111\u00e2y l\u00e0 qu\u1ea3ng c\u00e1o v\u1ec1 ngh\u1ec7 thu\u1eadt hay v\u1eadt li\u1ec7u x\u00e2y d\u1ef1ng? Ch\u00ednh s\u1ef1 t\u01b0\u01a1ng ph\u1ea3n n\u00e0y \u0111\u00e3 m\u1edf ra m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi m\u1ebb, cho th\u1ea5y luy\u1ec7n th\u00e9p c\u0169ng l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh \u0111\u1ea7y c\u1ea3m x\u00fac v\u00e0 t\u00ednh ngh\u1ec7 thu\u1eadt. M\u1edf \u0111\u1ea7u \u1ea5n t\u01b0\u1ee3ng \u1ea5y khi\u1ebfn TVC n\u1ed5i b\u1eadt v\u00e0 gi\u1eef ch\u00e2n ng\u01b0\u1eddi xem t\u1eeb gi\u00e2y \u0111\u1ea7u ti\u00ean.<\/span><span > <\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"TVC | B\u1ea2N GIAO H\u01af\u1edeNG C\u1ee6A TH\u00c9P |  VAS | VERSION 30s\" width=\"1020\" height=\"574\" src=\"https:\/\/www.youtube.com\/embed\/3pr-2mjCJUE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Mo_dau_bang_cam_xuc_manh_me\"><\/span><span  style=\"font-size: 75%;\"><b>2. M\u1edf \u0111\u1ea7u b\u1eb1ng c\u1ea3m x\u00fac m\u1ea1nh m\u1ebd<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >Nh\u1eefng c\u1ea3nh quay m\u1edf \u0111\u1ea7u mang \u0111\u1ebfn c\u1ea3m x\u00fac m\u1ea1nh nh\u01b0 n\u01b0\u1edbc m\u1eaft, n\u1ee5 c\u01b0\u1eddi ho\u1eb7c s\u1ef1 c\u1ea3m \u0111\u1ed9ng s\u1ebd nhanh ch\u00f3ng t\u1ea1o ra k\u1ebft n\u1ed1i s\u00e2u s\u1eafc. TVC \u201cLike A Girl\u201d c\u1ee7a Always (P&amp;G) m\u1edf \u0111\u1ea7u b\u1eb1ng c\u00e1ch h\u1ecfi nh\u1eefng ng\u01b0\u1eddi tr\u01b0\u1edfng th\u00e0nh &#8220;ch\u1ea1y nh\u01b0 con g\u00e1i l\u00e0 th\u1ebf n\u00e0o&#8221;, r\u1ed3i l\u1eadt l\u1ea1i b\u1eb1ng h\u00ecnh \u1ea3nh nh\u1eefng b\u00e9 g\u00e1i ch\u1ea1y t\u1ef1 tin, m\u1ea1nh m\u1ebd. S\u1ef1 \u0111\u1ed1i l\u1eadp t\u1ea1o ra c\u1ea3m x\u00fac b\u1ea5t ng\u1edd, khi\u1ebfn ng\u01b0\u1eddi xem suy ng\u1eabm v\u1ec1 \u0111\u1ecbnh ki\u1ebfn gi\u1edbi v\u00e0 ghi nh\u1edb th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u l\u00e2u h\u01a1n.<\/span><span > Ch\u00ednh TVC n\u00e0y \u0111\u00e3 gi\u00fap Always t\u0103ng <\/span><span >tr\u00ean 50% m\u1ee9c \u0111\u1ed9 \u01b0a th\u00edch th\u01b0\u01a1ng hi\u1ec7u \u1edf nh\u00f3m n\u1eef 16\u201324 tu\u1ed5i v\u00e0 \u0111\u1ea1t gi\u1ea3i th\u01b0\u1edfng <\/span><span >Grand Prix h\u1ea1ng m\u1ee5c PR t\u1ea1i Cannes Lions 2015.<\/span><span > <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/dp6mhagng1yw3.cloudfront.net\/entries\/8th\/always-lag-unstoppable_rgb_300dpi.jpg\" alt=\"Always Unstoppable - The Shorty Awards\" width=\"602\" height=\"423\" \/><\/p>\n<p  style=\"text-align: center;\"><em>TVC &#8220;Like a Girl&#8221; c\u1ee7a Always thu h\u00fat nhi\u1ec1u s\u1ef1 \u1ee7ng h\u1ed9 t\u1eeb nh\u00f3m kh\u00e1ch h\u00e0ng n\u1eef <\/em><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Mo_dau_TVC_bang_yeu_to_hai_huoc\"><\/span><b style=\"font-size: 75%; color: #333333;\">3. M\u1edf \u0111\u1ea7u TVC b\u1eb1ng y\u1ebfu t\u1ed1 h\u00e0i h\u01b0\u1edbc<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >Ti\u1ebfng c\u01b0\u1eddi l\u00e0 m\u1ed9t \u201cv\u0169 kh\u00ed\u201d l\u1ee3i h\u1ea1i gi\u00fap n\u1ed9i dung tr\u1edf n\u00ean d\u1ec5 nh\u1edb. TVC c\u1ee7a Old Spice \u2013 \u201cThe Man Your Man Could Smell Like\u201d (Wieden+Kennedy) \u0111\u00e3 tr\u1edf th\u00e0nh hi\u1ec7n t\u01b0\u1ee3ng nh\u1edd m\u1edf \u0111\u1ea7u \u0111\u1ea7y d\u00ed d\u1ecfm: m\u1ed9t ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng l\u1ecbch l\u00e3m nh\u00ecn th\u1eb3ng v\u00e0o camera, chuy\u1ec3n c\u1ea3nh li\u00ean t\u1ee5c t\u1eeb ph\u00f2ng t\u1eafm ra b\u00e3i bi\u1ec3n ch\u1ec9 trong v\u00e0i gi\u00e2y. C\u00e1ch m\u1edf \u0111\u1ea7u h\u00e0i h\u01b0\u1edbc, phi logic nh\u01b0ng th\u00f4ng minh gi\u00fap TVC \u0111\u1ea1t h\u00e0ng ch\u1ee5c tri\u1ec7u l\u01b0\u1ee3t xem tr\u00ean YouTube, v\u00e0 \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ef1c k\u1ef3 hi\u1ec7u qu\u1ea3.<\/span><span > <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/cdn.brvn.vn\/campaign\/1280px\/2022\/714_714-oldspice-cover_1641459408.jpg\" alt=\"Campaign: Old Spice - Chi\u1ebfn d\u1ecbch h\u1ed3i sinh th\u01b0\u01a1ng hi\u1ec7u \u0111ang &quot;h\u1ea5p h\u1ed1i&quot;\" width=\"600\" height=\"315\" \/><\/p>\n<p  style=\"text-align: center;\"><em>&#8220;The Man Your Man Could Smell Like&#8221; &#8211; TVC trong chi\u1ebfn d\u1ecbch gi\u00fap h\u1ed3i sinh brand Old Spice \u0111ang &#8220;h\u1ea5p h\u1ed1i&#8221; <\/em><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Mo_dau_bang_hinh_anh_gay_bat_ngo\"><\/span><b style=\"font-size: 75%; color: #333333;\">4. M\u1edf \u0111\u1ea7u b\u1eb1ng h\u00ecnh \u1ea3nh g\u00e2y b\u1ea5t ng\u1edd<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >G\u00e2y s\u1ed1c kh\u00f4ng \u0111\u1ed3ng ngh\u0129a v\u1edbi ph\u1ea3n c\u1ea3m, m\u00e0 l\u00e0 s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh ho\u1eb7c \u00e2m thanh b\u1ea5t ng\u1edd \u0111\u1ec3 khi\u1ebfn ng\u01b0\u1eddi xem \u201cgi\u1eadt m\u00ecnh\u201d v\u00e0 ch\u00fa \u00fd. TVC \u201cDumb Ways to Die\u201d (Metro Trains Melbourne) b\u1eaft \u0111\u1ea7u b\u1eb1ng nh\u1eefng nh\u00e2n v\u1eadt ho\u1ea1t h\u00ecnh d\u1ec5 th\u01b0\u01a1ng\u2026 t\u1ef1 l\u00e0m h\u1ea1i m\u00ecnh m\u1ed9t c\u00e1ch ng\u1edb ng\u1ea9n. Ch\u00ednh s\u1ef1 \u0111\u1ed1i l\u1eadp gi\u1eefa h\u00ecnh \u1ea3nh vui nh\u1ed9n v\u00e0 n\u1ed9i dung nghi\u00eam t\u00fac v\u1ec1 an to\u00e0n giao th\u00f4ng khi\u1ebfn TVC g\u00e2y b\u00e3o to\u00e0n c\u1ea7u v\u00e0 gi\u00e0nh h\u01a1n 5 gi\u1ea3i th\u01b0\u1edfng Cannes Lions.<\/span><span > <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i.ytimg.com\/vi\/qLjXpwuwLeE\/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&amp;rs=AOn4CLCycfC4g580olR-m8gYqvHRd46aBQ\" alt=\"&quot;Dumb Ways to Die&quot; Campaigns By Metro Trains Melbourne\" width=\"601\" height=\"338\" \/><\/p>\n<p  style=\"text-align: center;\"><em>TVC vui nh\u1ed9n l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb t\u1ef1a game c\u00f9ng t\u00ean \u0111\u00e3 d\u1ec5 d\u00e0ng gi\u00e0nh 5 gi\u1ea3i th\u01b0\u1edfng danh gi\u00e1 <\/em><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Mo_dau_bang_cau_hoi_hoac_tuyen_ngon\"><\/span><b style=\"font-size: 75%; color: #333333;\">5. M\u1edf \u0111\u1ea7u b\u1eb1ng c\u00e2u h\u1ecfi ho\u1eb7c tuy\u00ean ng\u00f4n<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span >M\u1ed9t c\u00e2u h\u1ecfi l\u1edbn hay l\u1eddi tuy\u00ean b\u1ed1 m\u1ea1nh m\u1ebd \u0111\u1ea7u video c\u00f3 th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi xem l\u1eadp t\u1ee9c d\u1eebng l\u1ea1i \u0111\u1ec3 nghe c\u00e2u tr\u1ea3 l\u1eddi. TVC \u201cReal Beauty Sketches\u201d c\u1ee7a Dove m\u1edf \u0111\u1ea7u b\u1eb1ng c\u00e2u h\u1ecfi: \u201cB\u1ea1n nh\u00ecn b\u1ea3n th\u00e2n nh\u01b0 th\u1ebf n\u00e0o?\u201d \u2013 g\u1ee3i m\u1edf h\u00e0nh tr\u00ecnh c\u1ea3m x\u00fac ch\u00e2n th\u1eadt ph\u00eda sau. Nh\u1eefng c\u00e2u h\u1ecfi \u0111\u01a1n gi\u1ea3n nh\u01b0ng kh\u01a1i g\u1ee3i suy ngh\u0129 s\u1ebd khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi xem suy ng\u1eabm v\u00e0 k\u1ebft n\u1ed1i s\u00e2u h\u01a1n v\u1edbi th\u00f4ng \u0111i\u1ec7p. TVC \u0111\u1ea7y \u00fd ngh\u0129a n\u00e0y \u0111\u00e3 n\u1eb1m trong top \u201c10 chi\u1ebfn d\u1ecbch truy\u1ec1n c\u1ea3m h\u1ee9ng nh\u1ea5t m\u1ecdi th\u1eddi \u0111\u1ea1i\u201d theo The Drum v\u00e0 nhi\u1ec1u gi\u1ea3i th\u01b0\u1edfng danh gi\u00e1 nh\u01b0 D&amp;AD Black Pencil v\u00e0 Titanium Grand Prix t\u1ea1i Cannes Lions 2013. <\/span><span > <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/LNhA4lysMG-jt2YA3AE2lgaWwZFWXUVHNljnAdigBllsbID0UVcHFIyGkr8m7C7zK9H6zVuEBc8S4CYeYOT5eSSWeJHebZuiRKWxGRoMoVNrjlP38nccbUNhkA5KuG2bs1Aj1pfGoX220pA82G4iQvI\" alt=\"H\u1ecdc h\u1ecfi c\u00e1ch Dove t\u00f4n vinh ph\u1ee5 n\u1eef qua t\u1eebng chi\u1ebfn d\u1ecbch Dove Real Beauty | b\u1edfi Ori Marketing Agency | Brands Vietnam\" width=\"601\" height=\"338\" \/><\/p>\n<p  style=\"text-align: center;\"><em>TVC \u1ea5n t\u01b0\u1ee3ng c\u1ee7a Dove \u0111\u00e3 in d\u1ea5u \u1ea5n trong l\u00f2ng kh\u00e1n gi\u1ea3 t\u1eeb nh\u1eefng gi\u00e2y \u0111\u1ea7u ti\u00ean<\/em><\/p>\n<h2 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Chia_khoa_thanh_cong_nam_o_5_giay_dau_tien\"><\/span><span  style=\"font-size: 75%;\"><b>Ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng n\u1eb1m \u1edf 5 gi\u00e2y \u0111\u1ea7u ti\u00ean<\/b> <\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span >Kh\u00f4ng c\u00f3 c\u00f4ng th\u1ee9c c\u1ed1 \u0111\u1ecbnh cho m\u1ed9t TVC th\u00e0nh c\u00f4ng, nh\u01b0ng m\u1ed9t m\u1edf \u0111\u1ea7u \u1ea5n t\u01b0\u1ee3ng ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1n gi\u1ea3. Trong th\u1eddi \u0111\u1ea1i &#8220;l\u01b0\u1edbt nhanh \u2013 b\u1ecf nhanh&#8221;, 5 gi\u00e2y \u0111\u1ea7u ti\u00ean ch\u00ednh l\u00e0 kho\u1ea3ng th\u1eddi gian v\u00e0ng \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u ghi \u0111i\u1ec3m. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng linh ho\u1ea1t c\u00e1c ki\u1ec3u m\u1edf \u0111\u1ea7u nh\u01b0 g\u1ee3i t\u00f2 m\u00f2, \u0111\u00e1nh v\u00e0o c\u1ea3m x\u00fac, t\u1ea1o ti\u1ebfng c\u01b0\u1eddi hay n\u00eau ra nh\u1eefng v\u1ea5n \u0111\u1ec1 l\u1edbn, c\u00e1c nh\u00e0 l\u00e0m qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 t\u1ea1o n\u00ean nh\u1eefng TVC \u0111\u00e1ng nh\u1edb, lan t\u1ecfa v\u00e0 chuy\u1ec3n \u0111\u1ed5i h\u00e0nh vi ti\u00eau d\u00f9ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/span><span > <\/span><\/p>\n<p><span >N\u1ebfu b\u1ea1n c\u1ea7n m\u1ed9t \u0111\u01a1n v\u1ecb s\u1ea3n xu\u1ea5t TVC chuy\u00ean nghi\u1ec7p, Newday Media l\u00e0 \u0111\u1ed1i t\u00e1c tin c\u1eady \u0111\u1ec3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng b\u1ea1n t\u1eeb \u00fd t\u01b0\u1edfng \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n ch\u1ec9nh. V\u1edbi kinh nghi\u1ec7m th\u1ef1c hi\u1ec7n nhi\u1ec1u d\u1ef1 \u00e1n cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u danh ti\u1ebfng, ch\u00fang t\u00f4i cam k\u1ebft mang \u0111\u1ebfn gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p, h\u00ecnh \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng r\u00f5 r\u00e0ng. H\u00e3y <\/span><a href=\"https:\/\/newdaymedia.com.vn\/en\/dich-vu\/video-production\/#tuvan\"><span >li\u00ean h\u1ec7 v\u1edbi Newday Medi<\/span><\/a><span >a ngay h\u00f4m nay \u0111\u1ec3 b\u1eaft \u0111\u1ea7u th\u1ef1c hi\u1ec7n TVC cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/span><span > <\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>V\u00ec sao m\u1edf \u0111\u1ea7u TVC l\u1ea1i quan tr\u1ecdng? Trong th\u1ebf gi\u1edbi ti\u1ebfp th\u1ecb ng\u00e0y c\u00e0ng c\u1ea1nh tranh, TVC (television commercial) v\u1eabn l\u00e0 m\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 nh\u1ea5t, nh\u1edd kh\u1ea3 n\u0103ng k\u1ebft h\u1ee3p h\u00ecnh \u1ea3nh, \u00e2m thanh v\u00e0 c\u00e2u chuy\u1ec7n \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m m\u1ea1nh m\u1ebd v\u1ec1 m\u1eb7t c\u1ea3m x\u00fac&#8230;.<\/p>","protected":false},"author":1,"featured_media":9490,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/comments?post=10397"}],"version-history":[{"count":2,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10397\/revisions"}],"predecessor-version":[{"id":11111,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/posts\/10397\/revisions\/11111"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media\/9490"}],"wp:attachment":[{"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/media?parent=10397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/categories?post=10397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newdaymedia.com.vn\/en\/wp-json\/wp\/v2\/tags?post=10397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}